Dr Luke Bradford

Dr Luke Bradford is a Tauranga-based GP working at 5th Avenue Family Practice and became a partner at the practice in 2013.

He trained in Southampton in the UK and moved to New Zealand in 2008. Initially working in emergency medicine, Dr Bradford left the hospital system and travelled via urgent care to Hauora medicine, a Māori philosophy of health, where he worked at Ngati Kahu Hauora in Tauranga and was the GP for Matakana Island.

A desire to help shape service delivery for patients and work with partners to better inform them of the value and excellence of general practice led Dr Bradford into governance roles and representative groups.

Dr Bradford has been Medical Director of The Royal New Zealand College of General Practitioners since 2023 and is the College's President-elect, taking over the role of President officially on 26 July 2025.